Privacy policy
Effective date: 25 September 2026
British Pharmacare (“we”, “us”, “our”) operates www.britishpharmacare.com (the “Website”).
This Privacy Policy explains how we collect, use, share, store, and protect personal data when you use our Website, place an order, contact us, or use our online chat.
Information we collect
We may collect:
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Contact information, including your name, email address, telephone number, and delivery address.
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Order and transaction information, including products ordered, payment status, delivery information, and customer-service communications. Payment card details are processed by our payment providers and are not stored by us.
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Account information, where you create or use a customer account.
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Technical and usage information, including your IP address, browser type, device information, pages visited, and cookie information.
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Information you provide when contacting us, including messages sent through our online chat.
How we use your information
We use personal data to:
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Process and deliver orders.
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Provide customer service and respond to enquiries.
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Manage customer accounts and prevent fraud.
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Improve our Website, products, services, and customer experience.
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Meet legal, regulatory, accounting, and tax obligations.
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Send marketing communications where you have agreed to receive them, or where otherwise permitted by law.
Shopify and online chat
Our Website is hosted and supported using Shopify services. Shopify processes personal data on our behalf to operate our store, process orders, provide customer support features, and maintain the Website.
When you use our online chat, Shopify may process customer data, including chat communications, to generate responses through the Shopify Inbox agent and to improve the quality of that agent over time. Please do not include unnecessary sensitive personal information in chat messages.
The Inbox agent provides general product and store information only. It does not provide medical advice. Where appropriate, we may refer enquiries to a member of our support team or an in-house pharmacist.
Legal basis for processing
Where UK data-protection law applies, we process personal data because:
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It is necessary to perform a contract with you, including processing and delivering your order.
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It is necessary for our legitimate interests, such as operating and improving our business, preventing fraud, and providing customer support.
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You have given consent, where consent is required, for example for certain marketing communications or non-essential cookies.
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It is necessary to comply with a legal obligation.
Sharing your information
We may share personal data with trusted service providers that help us operate our business, including Shopify, payment providers, delivery carriers, IT and security providers, analytics providers, and professional advisers.
We may also disclose information where required by law, to protect our rights or customers, or in connection with a business reorganisation, sale, or transfer.
We do not sell your personal data.
International transfers
Some of our service providers may process personal data outside the United Kingdom or European Economic Area. Where this happens, we take appropriate steps to protect the data, including using legally recognised safeguards where required.
Data retention
We keep personal data only for as long as necessary for the purposes described in this policy, including to fulfil orders, provide support, comply with legal obligations, resolve disputes, and enforce our agreements.
Cookies
We use cookies and similar technologies to operate the Website, remember preferences, understand Website use, and improve our services.
You can manage cookies through your browser settings. Some cookies are necessary for the Website to function, and disabling them may affect your experience.
Your rights
Depending on where you live, you may have rights to:
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Request access to your personal data.
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Request correction of inaccurate data.
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Request deletion of your data in certain circumstances.
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Object to, or restrict, certain processing.
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Request a copy of your data in a portable format.
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Withdraw consent where we rely on consent.
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Complain to the relevant data-protection authority.
To make a request, contact us using the details below. We may need to verify your identity before responding.
If you are in the UK, you may also complain to the Information Commissioner’s Office at ico.org.uk.
Children
Our Website and products are not intended for anyone under 18. We do not knowingly collect personal data from children.
Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always be published on this page, with its effective date shown at the top.
Contact us
If you have questions about this Privacy Policy or how we handle personal data, contact us:
Email: sales@britishpharmacare.com
Website: www.britishpharmacare.com/privacypolicy